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Hi, I'm Leo Denega.
I find patterns ā¾ build āŗ clarity, ā£ and turn complexity ā¶ into simpler products.ā¢
Token refactor
Renewing the tokens to improve consistency, accessibility and usability.
Design System
Accessibility
Finbooks website
Redesigned the website to boost engagement with AI and financial services.
Web design
Service Blueprint
Streamlined Accountability Team workflow with a service blueprint.
Service design
Workflow
User Communication
Improved Thomson Reutersā emails and notification touchpoints.
Messaging
UX
E-mail App Onboarding
Designed Umblerās onboarding for easy, smooth email setup.
Onboarding
Mobile
E-mail Marketing tool
Improved Email Marketing usability using UX research.
UI
Desktop
Medtime
Simplified medication management with Medtimeās personalized alarms.
Mobile
Study case
Dronelivery
Created a drone delivery app for easy first-time scheduling.
Mobile
Study case
Cluber
Built an NFT marketplace to drive loyalty in bars and restaurants.
Web3
Study case
Cadatrapet
Designed Cadastrapet app for Pet IDs and medical history tracking.
Mobile
Study case
About me
Iām a Product Designer who likes turning complexity into simple, well-defined solutions. Over the years, Iāve learned that good design isnāt just about the final interface ā itās also about consistency, documentation, accessibility, business context, and getting the team aligned around a shared direction.
Iām naturally drawn to patterns and systems, which helps me spot opportunities and connect the dots between user needs and business goals.
Lately, Iāve also been experimenting with AI as a collaborator and accelerator ā mostly by building small tools that adapt to the way I work and make me more productive, without compromising design standards or critical thinking.
Outside of work, you'll usually find me experimenting with coffee āļø, cooking š³, or planning my next trip āļø.
Download Resume
AI sandbox
I use AI to build custom tools that adapt to how I work ā automating repetitive tasks, speeding up workflows, and giving me more time to focus on design.
AccessibilityGPT
An AI-powered tool that analyzes UI screenshots, identifies contrast issues, compares them against the design system, and proposes accessible design tokens to fix them.
Accessibility
WCAG
Design Documentation
An AI-powered tool that turns designersā notes and definitions into structured, reusable design documentationāmaking documentation faster, more consistent, and easier to maintain.
Design Systems
Documentation
Contrast Tokens
An AI-powered tool that analyzes UI screenshots, identifies contrast issues, compares them against the design system, and proposes accessible design tokens to fix them.
Accessibility
WCAG